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Cartier

Cartier Article

Louis Cartier was a French watchmaker and businessman who was born in 1875 and died in 1942. Louis Cartier, the son of Alfred Cartier, was passionate about mechanical pocket watches and had the goal of creating his own line of timepieces. Although Patek Phillipe created the first wristwatch in 1868, Louis Cartier is responsible for helping to popularize it over the traditional pocket watch. The most important steps in Cartier's family business were made by several generations: Louis Francois Cartier, his son Alfred Cartier and three grandsons - Pierre, Jacque and Louis Francois.

In 1904, his famous Brazilian friend, Alberto Santos-Dumont, early pioneer of aviation, asked Cartier to design a watch that could be useful during his flights. Since pocket watches were not suitable, Louis Cartier created the Santos wristwatch, which was also the first wristwatch made for men. Santos first went on sale in 1911. Thus, Cartier established his first production of wristwatches. In Rue de la Paix he designed timepieces with the help of Edmond Jaeger who agreed to supply Cartier's watch line with movements.

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